There are millions of idiots running around calling themselves Gurus Evan is different He goes in and simply gets it done the right way legally, quick, and smart Every company I start goes through Evan I d be crazy not to use him Peter Shankman Outsmarting Google Breakthrough Google site optimization techniques from one of the world s leading authorities on SEO If you aren t at or near the top of Google searches, you won t be found Your company might as well not exist But many common Google search optimization techniques don t work or even make things worse In Outsmarting Google, world renowned search expert Evan Bailyn reveals real, gritty, up to the minute tactics that helped him attract than 50,000,000 visitors last year without spending a dime on advertising You won t find any unethical black hat tricks here only proven techniques that reflect comprehensive testing and extraordinary insight into Google s secret rules Read this book Discover the supercharged site optimization techniques Google doesn t want you to know New high profit SEO solutions for every marketer, entrepreneur, and site owner Uncover SEO myths and outdated techniques that no longer work Leverage Google s deep knowledge of how and why people search Integrate five core SEO ingredients keywords, links, meta page title, URL structure, and time Understand what s really involved in choosing the best keywords Acquire links that help, and avoid links from bad neighborhoods Age your sites to build trust and escape the dreaded Google sandbox Use Google AdWords to cost effectively complement SEO and cover your long tail Convert SEO results into paying customers Optimize for Facebook, Twitter, and YouTube Improve performance on Bing and Yahoo without compromising your Google ranking Prepare for brand new trends in personalized and real time search...
|Title||:||Outsmarting Google: SEO Secrets to Winning New Business (Que Biz-Tech)|
|Publisher||:||Que Publishing 1 edition March 28, 2011|
|Number of Pages||:||240 pages|
|File Size||:||781 KB|
|Status||:||Available For Download|
|Last checked||:||21 Minutes ago!|
Outsmarting Google: SEO Secrets to Winning New Business (Que Biz-Tech) Reviews
This is my first and only book review on Amazon. I have read this book twice, one to absorb it overall, and a second time to make notes of what I need to go do with my website. I came to this topic sheepishly. I knew I needed to understand SEO, knew that I knew nothing about it, and was tentative about really diving in. It wasn't but a few pages in that I realized that not only was this an imperative, but also that it was very doable with a little care.
I got this book and took it to work and placed it on my desk thinking I will read a few pages during lunch to get a feel of it. I ended reading it through my lunch and did not eat lunch. I could not drop the book. I have invested in over 15 books on the same subject but NONE of the authors have the confidence and intelligence of this young man. He knows what he is talking about and tells you the truth of the business that other authors intentionally shy away from because they want to 'sell'. This guy is the deal. Actually I am completing my Master's degree in Internet Marketing and I have to write about a 'Master' kind of hero in my field. I chose Evan and I will be researching his works and present a paper to my class. That is how good he is. I recommended the book to my peers and they have been very impressed. Buy this book. You will not regret it.
Whatever you do; do not read this book without a paper a pen or a word document open! You WILL want to take notes!
This book is awesome for SEO amateurs as well as those that have some experience in the field. The best part about this book is that although the subject isn't anything too sexy, Evan Bailyn really makes it a fun read - especially with the examples that he uses that put concepts into real perspective. He also reveals a lot of his own secrets and helpful tips that I have not heard of before. I think that after reading this book you will come away with dozens of ideas of your own to try. If you have any questions regarding SEO, this book is sure to answer them and provide you with a ton of insight regardless of the industry or business that you are in. If you are remotely interested in marketing or employed in the field, this book is a must-read. Hats off to Bailyn.
Knew most of the stuff already.
I heard Evan speak at an event in Silicon Valley and came away impressed at his outlook on how search and social media are evolving. I went on to buy his book (Kindle version) and it's well worth the $10. I believe the title actually doesn't do it justice and under sells the true value of this book - yes, it's focused on SEO/SEM/Google, but it really is a fantastic primer on how to evolve "offline" marketing strategies into a successful online strategy. If you're considering SEO for your online business, read this book now!
I bought this book last summer before I launched my e-commerce site to understand the nuances of SEO. Although I do programming, I didn't have a whole lot of exposure to SEO and the book Evan wrote was so easy to follow that one does not need much technical knowledge to understand what's written and to implement his ideas to gain site visibility in search engines. I really enjoyed reading this book because his ideas are actionable and does not include a lot of technical theories to confuse readers. This book was an excellent purchase and is a great resource for all e-commerce and Internet businesses.